Wednesday, January 20, 2010

Jules Reid

Today I have the wonderful opportunity to introduce the most spectacular designer to you.

Jules Reid, a Southern girl with a mix of New York, brings her love of bold patterns and vibrant colors to a new fashion line that bears her name. American, easy-chic and modern with a vintage flair, Jules Reid’s line of flirty dresses and modern tunics reflect her personal style, with unabashedly bold patterns and feminine twists.
With her unique signature style and classic fashion sense, Jules is giving her clientele access to her Spring 2010 line available in February in over 30 boutiques around the world including Stenia's in Athens, Greece, Marissa Collections in Naples, Florida and Sherman Pickey in Washington DC.

You can also find her collection at Eloise in Charlottesville, Virginia. An interesting tidbit about this fabulous collection is that some of the pieces are named after her three boys. The Wyatt pant is named for her youngest son, Wyatt, who is 4 years old. The Wyatt is the number one seller at Jules Reid! Isn't the Wyatt pant gorgeous in this pink print?

Harrison is Jules' middle son, age 7. The Harrison dress is divine.

Teddy, Jules' oldest son, is 8 years old. Imagine yourself as the hostess of a fabulous soiree wearing this maxi-dress. Gorgeous!

My favorite piece from Jules Reid's collection is the Virginia tunic. For me, it evokes images of summer. I can't wait to go to Sherman Pickey in Georgetown to see this in person!

Another popular item in the collection is the Charlotte blouse, named after Charlotte in Sex in the City.

Learn more about Jules Reid on her website.

Here is her contact information:
Jules Reid
20 Park Avenue, Suite 7G
NYC, NY 10016
540.373.5266 fax

Showroom Seven
263 Eleventh Avenue - 3rd Floor
(corner of 27th street)
New York, NY
Porsha Summerville

What do you like most about this fabulous collection? What is at the top of your wish list?



  1. Love it! I think we need her line here at VP!

  2. So cute! I love that blue dress!

  3. Oh my goodness! I love the maxi dress and those fabulous pants! My friends and I are planning a shopping trip to Georgetown, so we will definitely add her to our list! Thanks Bethany!

  4. I wish there was a store in MD that carried her line! xx

  5. I love her stuff! Kind of reminds me of Lilly. Now if only I could find her line here in NJ :(

  6. So loving this post. Thank you so much Bethany. Keep up the great work!

  7. Checked out her website and I love all her stuff!

  8. You always have your finger right on the pulse of fun preppy fashion! Love it... xox

  9. Love it, Bethany! Could it be the beginning of a new obsession? :-) XOXO

  10. Talked to Ethan at Sherman Pickey last week and he's hoping to have a Jules Reid trunk show in April. Be there or be square...XXOO



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